A highly experienced and results-driven fundraising, campaigning, and brand strategist with two decades of success across creative agencies, in-house teams and freelance consultancy.

Known for a strategic mindset and creative problem-solving approach, I have a strong track record of exceeding fundraising targets and developing impactful, insight-led campaigns that drive engagement and deliver measurable results.

Extensive experience working with leading UK and US charities has fostered a comprehensive skill set spanning campaign strategy and budgeting, proposition development, creative briefing, audience profiling, data analysis, business planning, product development, pitching, client relationship management, and end-to-end project delivery.

A multi-channel expert with proven success across digital, DRTV, print and OOH. 

Comfortable leading complex projects or embedding within teams I will adapt to diverse tasks and environments, bringing both creativity and composure to high-pressure situations and new challenges.

Widely regarded as a thought leader within the third sector and a confident public speaker with a passion on the roles of innovation and diversity in delivering purposeful change.